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Exciting “AmAssurance On Tour”-Insurance Truck campaign coming to your nearest AmBank branches in the Klang Valley


L-R: Puan Jamilah Abu Hashim, Head of Branch Sales & Service, Distributions, AmBank (M) Berhad, Ms Jade Lee, Managing Director, Retail Banking, Dato' Sulaiman Mohd Tahir, Group Chief Executive Officer, AmBank Group, Ms Yap Pee Wan, Head of Banca, AmGeneral Insurance and Anthony Chin, Deputy Managing Director, Retail Banking, AmBank (M) Berhad launching the “AmAssurance On Tour” campaign.

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L-R: Mr Loy Suan Yeow, Regional Director, Central 1, AmBank (M) Berhad, Ms Yap Pee Wan, SVP, Bancassurance, AmGeneral Insurance Bhd, Ms Jade Lee, Managing Director, Retail Banking, Puan Jamilah Hashim, SVP Branch Sales & Service, Distributions, AmBank (M) Berhad, Hazmawati Mohamad, Branch Manager, AmBank Jalan Yap Kwan Seng, AmBank (M) Berhad, Dato' Sulaiman Mohd Tahir, Group Chief Executive Officer, AmBank Group, Anthony Chin, Deputy Managing Director, Retail Banking, AmBank (M) Berhad, Mr Oh Eng Tatt, Vice President, Sales Management, Distributions, AmBank (M) Berhad and Syed Anuar Syed Ali, Head, Group Corporate Communications and Marketing, AmBank Group at the launch of the “AmAssurance On Tour” campaign.

 

AmBank (M) Berhad launched its latest campaign called “AmAssurance On Tour” at Menara AmBank Group in Kuala Lumpur on Monday, 20 February 2017.

The AmAssurance On Tour – Insurance truck campaign aims to increase public awareness and knowledge on various AmAssurance products and services, underwritten by AmGeneral Insurance Berhad offered at all AmBank branches.

“This initiative was established with an objective of reaching out to more customers to meet their insurance and personal protection needs. In Malaysia, the general insurance penetration level stands at less than 2%, compared to 3-4% in the more developed countries, which provides us good opportunity for growth in terms of general insurance penetration,” said Dato’ Sulaiman Mohd Tahir, Group Chief Executive Officer, AmBank Group before launching the event.

The first phase of the campaign will see the truck stationed one day in each branch across the Klang Valley covering a total of 53 branches. The campaign will then continue to the Northern, Southern and East Coast regions covering in total 147 branches in the Peninsular.    

Members of the public who visit the truck will enjoy free basic health checks – Body Mass Index, Blood Pressure, Blood Sugar Level and have the chance to win exciting prizes.

The AmAssurance On Tour truck is another engaging platform where we can reach out to the public on our Banca product offerings as following:

• Motor insurance – Loss or damage to vehicle coverage, third party liability, free towing of up to 50km radius, windscreen coverage
• AmDrive Plus – Free roundtrip towing of 450km and 24-hours breakdown assistance
• AmPro PA Plus – 24-hour worldwide coverage on Accidental Death, Permanent Disablement and Hospitalization
• Houseowner/Householder – coverage for home and its contents
• Household Guard – Comprehensive home contents coverage
• Snatch Theft Protection – coverage against snatch theft

The Snatch Theft Protection policy given the current state of snatch theft is a new offering which we are getting a lot of traction as people are getting more concerned about personal protection.

“You will be seeing more new offerings coming up soon and this is the first phase of our campaign to reach out to more customers,” added Dato’ Sulaiman.

The event went live on Facebook (AmBank Malaysia).

For further details on this campaign, please visit www.ambank.com.my as well as our various social media platforms.