AmBank Group presents its Hari Raya Aidilfitri festive brand film titled ‘Di Sebalik Anyaman’ (Weaving Traditions). Set against the quiet poetry of ketupat-making, the film explores Raya as more than a celebration, it is an act of unity. Beginning with the intimate craft of weaving, the ketupat becomes a metaphor for Malaysia itself: different hands, directions and stories intersecting to create something stronger together.

As multiple Malaysians of different races and generations come together around a single table, time itself seems to fold, revealing that tradition is ageless, passed not by instruction but by example. What begins as careful craft transforms into nourishment, as the Ketupat is cooked, packed and ultimately shared with the wider community.

The film exemplifies the simple truth at the heart of Raya: food is meant to be shared and unity is only complete when it extends beyond ourselves. Through the ketupat, we are reminded that when Malaysians stand together across cultures, ages and circumstances, we all move forward as one.